By using the Lead Management functionality in Salesnet CRM, you can easily keep suspects separate from qualified prospects and existing customers. You can also store Leads in a queue and assign them to reps via round robin, convert good leads into opportunities, and reject bad leads.
For marketing managers and other executives, the effectiveness of Campaigns can be easily measured. At any given point in time, a Campaign has a Type that indicates the nature of the Campaign, and a Status that indicates the condition of the Campaign.
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